2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
76,137
YOUR WAY
41,544
| MONTH | MAR | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 2.6 | 11.8 | 7.8 | 8.2 | 2.2 | 1.4 | 7.6 | 41.5 |
| MATCHDAY | 2.9 | 16.5 | 14.3 | 5.5 | 8.2 | 19.7 | 9.1 | 76.1 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 2
- Bobblehead · 7
- Giveaway · 21
- Theme night · 26
- Opening night · 1
- Family day
Wednesday, August 4 · Fireworks
Midweek fireworks lift MLB crowds about 17%: small crowds, big jump.
Family theme nights
Nights Baltimore families will love
Films, shows and characters other clubs built theme nights on, where Baltimore ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- brand01
Sesame Street
Top 13% of club towns
8 clubs ran one in 2025–26
Try it Sun, Apr 4
- brand02
Marvel
Top 20% of club towns
12 clubs ran one in 2025–26
Try it Sun, Apr 11
- brand03
WWE
Top 24% of club towns
6 clubs ran one in 2025–26
Try it Sun, Apr 25
- brand04
Crayola
Top 25% of club towns
3 clubs ran one in 2025–26
Try it Thu, May 13
- film05
Barbie
Top 27% of club towns
7 clubs ran one in 2025–26
Try it Thu, May 20
- film06
Superman
Top 30% of club towns
6 clubs ran one in 2025–26
Try it Sun, May 30
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 1.9% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Baltimore likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Berger Cookies
- 2Domino Sugar
- 3Old Bay
- 4McCormick & Company
- 5Utz Quality Foods
- 6Herr's Snacks
- 7Boh's Sugar Shack
- 8Dietz & Watson
- 9Wegmans
- 10Giant Food
110 more on the full list.
- Hometown legend75×
Route One Apparel
fashion
CITY TASTE#4ORIOLES FANS#12LOCAL PULL75× - Hometown legend50×
Old Bay Seasoning
food and beverage
CITY TASTE#6ORIOLES FANS#27LOCAL PULL50× - Hometown legend25×
Under Armour
fashion
CITY TASTE#12ORIOLES FANS#28ON BOTH LISTSLOCAL PULL25× - Local favorite20×
Charm City Cakes
dining
CITY TASTE#15ORIOLES FANS#208ON BOTH LISTSLOCAL PULL20× - Local favorite6×
Visit Philly
travel
CITY TASTE#53ORIOLES FANS#89LOCAL PULL6× - Local favorite17×
&pizza
dining
CITY TASTE#18ORIOLES FANSnot rankedLOCAL PULL17×
Food partners
Around Oriole Park at Camden Yards
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in MLB, 2025–26. 95% range 4.5 to 13.9.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.