MATCHDAY
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Colorado Rockies

MLBCoors FieldDenver, Colorado
QLOO KNOWS YOUR FANS

2027 promotion plan

Same nights, better dates

ADDED FANS, 2027

82,868

YOUR WAY

63,507

ADDED FANS BY MONTH, THOUSANDS (ESTIMATES)
MONTHAPRMAYJUNJULAUGSEPFANS
YOUR 2026 WAY11.910.010.711.312.17.563.5
MATCHDAY13.99.625.97.617.48.582.9
+19,361 fans · 1.3×Fireworks on 3 Mondays.

Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.

Season board

  • Fireworks · 3
  • Bobblehead · 1
  • Giveaway · 17
  • Theme night · 26
  • Opening night · 1
  • Family day
APR
MAY
JUN
JUL
AUG
SEP

Monday, June 7 · Fireworks

Midweek fireworks lift MLB crowds about 17%: small crowds, big jump.

+4,776

Family theme nights

Nights Denver families will love

Films, shows and characters other clubs built theme nights on, where Denver ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.

  1. film01

    Superman

    Top 16% of club towns

    6 clubs ran one in 2025–26

    Try it Sun, Apr 4

  2. music02

    Taylor Swift

    Top 21% of club towns

    3 clubs ran one in 2025–26

    Try it Sun, Apr 18

  3. brand03

    Star Wars

    Top 23% of club towns

    63 clubs ran one in 2025–26, yours included

    Try it Sun, May 2

  4. film04

    The Sandlot

    Top 31% of club towns

    4 clubs ran one in 2025–26

    Try it Sun, May 16

  5. film05

    Toy Story

    Top 33% of club towns

    12 clubs ran one in 2025–26

    Try it Sun, Jun 6

  6. film06

    Jurassic Park

    Top 33% of club towns

    4 clubs ran one in 2025–26

    Try it Sun, Jul 4

Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 1.9% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.

Sponsor board

Your hand of sponsors

Brands are cards. Rarity is how much more Denver likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.

SCOUTING LIST · ASSISTANT

  1. 1Dazbog Coffee
  2. 2Sweet Cow Ice Cream
  3. 3Hickory House
  4. 4Chipotle Mexican Grill
  5. 5Qdoba Mexican Eats
  6. 6Garbanzo Mediterranean Fresh
  7. 7Snooze an A.M. Eatery
  8. 8Denver Biscuit Company
  9. 9Lucile's Creole Cafe
  10. 10Rosenberg's Bagels

112 more on the full list.

  • Local favorite13×

    Recreational Equipment Inc

    fashion

    CITY TASTE#4
    ROCKIES FANS#74
    LOCAL PULL13×
  • Local favorite20×

    Aspen Snowmass

    travel

    CITY TASTE#15
    ROCKIES FANS#64
    LOCAL PULL20×
  • Local favorite10×

    Patagonia

    fashion

    CITY TASTE#6
    ROCKIES FANS#134
    LOCAL PULL10×
    ON BOTH LISTS
  • Local favorite14×

    The North Face

    fashion

    CITY TASTE#21
    ROCKIES FANS#179
    LOCAL PULL14×
  • Local favorite18×

    Backcountry

    retail

    CITY TASTE#17
    ROCKIES FANS#271
    LOCAL PULL18×
  • Crowd pleaser5×

    Burton Snowboards

    fashion

    CITY TASTE#66
    ROCKIES FANS#51
    LOCAL PULL5×
    ON BOTH LISTS

Food partners

Around Coors Field

Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.

  1. 1

    The Lumber Baron Inn & GardensRestaurant

    2.5 km★ 4.6(303) 477-8205

    MTWTFSS
  2. 2

    Wonderyard Garden + TableRestaurant

    0.4 km$$$★ 4.3(303) 747-4899

    MTWTFSS
  3. 3

    Denver Milk MarketRestaurant

    0.4 km$$★ 4.1(303) 792-8242

    MTWTFSS
  4. 4

    Adams Mystery PlayhouseRestaurant

    2.6 km$$★ 4.7(303) 455-1848

    MTWTFSS
  5. 5

    Happy Camper PizzaPizza

    1.3 km$$$★ 4.7(720) 259-1044

    MTWTFSS
  6. 6

    LingerRestaurant

    1.5 km$$$★ 4.5(303) 993-3120

    MTWTFSS
  7. 7

    Jax Fish House & Oyster BarRestaurant

    0.6 km$$$★ 4.6(303) 292-5767

    MTWTFSS
  8. 8

    Mercury CafeCoffee

    0.9 km$$★ 4.6(303) 294-9258

    MTWTFSS
  9. 9

    The WoodsRestaurant

    1.8 km$$★ 4.1(720) 467-6913

    MTWTFSS
  10. 10

    El FiveRestaurant

    1.5 km$$$★ 4.5(303) 524-9193

    MTWTFSS
  11. 11

    Babe's Tea RoomRestaurant

    1.3 km$$★ 4.4(303) 455-4832

    MTWTFSS
  12. 12

    Root DownRestaurant

    1.3 km$$$★ 4.6(303) 993-4200

    MTWTFSS

Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.

How sure is this?

+9.1%

Crowd lift on fireworks nights in MLB, 2025–26. 95% range 4.5 to 13.9.

+17%

The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.

+29

More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.

All the evidence and its limits