2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
51,495
YOUR WAY
35,031
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 7.2 | 5.5 | 14.5 | 5.0 | 2.9 | 0.0 | 35.0 |
| MATCHDAY | 7.2 | 12.4 | 12.7 | 4.2 | 14.2 | 0.8 | 51.5 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 2
- Bobblehead · 4
- Giveaway · 3
- Theme night · 1
- Opening night · 1
- Family day
Tuesday, May 4 · Fireworks
Midweek fireworks lift MLB crowds about 17%: small crowds, big jump.
Family theme nights
Nights Philadelphia families will love
Films, shows and characters other clubs built theme nights on, where Philadelphia ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- brand01
Crayola
Top 3% of club towns
3 clubs ran one in 2025–26
Try it Fri, Sep 3
- brand02
Sesame Street
Top 4% of club towns
8 clubs ran one in 2025–26
Try it Sun, Apr 4
- brand03
WWE
Top 6% of club towns
6 clubs ran one in 2025–26
Try it Sun, Apr 18
- brand04
Marvel
Top 12% of club towns
12 clubs ran one in 2025–26
Try it Sun, Apr 25
- brand05
Star Wars
Top 17% of club towns
63 clubs ran one in 2025–26
Try it Sun, May 9
- brand06
Pokémon GO
Top 17% of club towns
4 clubs ran one in 2025–26
Try it Sun, May 23
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 1.9% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Philadelphia likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1TastykakeBOTH
- 2Acme Markets
- 3WawaBOTH
- 4Herr's
- 5Snyder's of Hanover
- 6Utz
- 7Philly Pretzel FactoryBOTH
- 8Auntie Anne's
- 9Federal Donuts
- 10Termini Brothers
123 more on the full list.
- Hometown legend27×
Wawa
dining
CITY TASTE#11PHILLIES FANS#10ON BOTH LISTSLOCAL PULL27× - Hometown legend301×
Visit Philly
travel
CITY TASTE#1PHILLIES FANS#36LOCAL PULL301× - Hometown legend25×
Honeygrow
dining
CITY TASTE#12PHILLIES FANS#73LOCAL PULL25× - Hometown legend38×
La Colombe Coffee Roasters
dining
CITY TASTE#8PHILLIES FANSnot rankedLOCAL PULL38× - Local favorite5×
Mitchell & Ness Flagship Store
fashion
CITY TASTE#58PHILLIES FANS#62LOCAL PULL5× - Crowd pleaser3×
Philly Pretzel Factory
dining
CITY TASTE#106PHILLIES FANS#27ON BOTH LISTSLOCAL PULL3×
Food partners
Around Citizens Bank Park
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in MLB, 2025–26. 95% range 4.5 to 13.9.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.