2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
119,519
YOUR WAY
93,125
| MONTH | MAR | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 10.3 | 5.2 | 17.9 | 29.9 | 10.1 | 13.2 | 6.4 | 93.1 |
| MATCHDAY | 14.5 | 4.3 | 16.3 | 28.3 | 18.5 | 25.3 | 12.3 | 119.5 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 1
- Bobblehead · 8
- Giveaway · 18
- Opening night · 1
- Family day
Wednesday, July 21 · Fireworks
Midweek fireworks lift MLB crowds about 17%: small crowds, big jump.
Family theme nights
Nights Bronx families will love
Films, shows and characters other clubs built theme nights on, where Bronx ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- brand01
Sesame Street
Top 1% of club towns
8 clubs ran one in 2025–26
Try it Sat, Mar 27
- TV show02
Peppa Pig
Top 1% of club towns
3 clubs ran one in 2025–26
Try it Sun, Mar 28
- brand03
WWE
Top 2% of club towns
6 clubs ran one in 2025–26
Try it Sat, Apr 10
- brand04
Crayola
Top 3% of club towns
3 clubs ran one in 2025–26
Try it Sun, Apr 11
- TV show05
SpongeBob SquarePants
Top 4% of club towns
7 clubs ran one in 2025–26
Try it Sat, Apr 17
- brand06
Marvel
Top 5% of club towns
12 clubs ran one in 2025–26
Try it Sun, Apr 18
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 1.9% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Bronx likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Entenmann's
- 2Carvel
- 3Nathan's Famous
- 4Pepsi
- 5Sabra
- 6Hebrew National
- 7Boar's Head
- 8Stop & Shop
- 9Key Food
- 10Fairway Market
138 more on the full list.
- Local favorite9×
Flight Club
retail
CITY TASTE#32YANKEES FANS#9LOCAL PULL9× - Hometown legend38×
Kith
fashion
CITY TASTE#8YANKEES FANS#39LOCAL PULL38× - Local favorite10×
Extra Butter
fashion
CITY TASTE#30YANKEES FANS#86LOCAL PULL10× - Crowd pleaser5×
Stadium Goods
retail
CITY TASTE#65YANKEES FANS#25LOCAL PULL5× - Local favorite8×
Nyonair
travel
CITY TASTE#38YANKEES FANS#136LOCAL PULL8× - Crowd pleaser3×
Air Jordan Product Line
fashion
CITY TASTE#115YANKEES FANS#2LOCAL PULL3×
Food partners
Around Yankee Stadium
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in MLB, 2025–26. 95% range 4.5 to 13.9.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.