MATCHDAY
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Albuquerque Isotopes

Triple-AIsotopes ParkAlbuquerque, New Mexico
QLOO KNOWS YOUR FANS

2027 promotion plan

Same nights, better dates

ADDED FANS, 2027

46,364

YOUR WAY

47,335

ADDED FANS BY MONTH, THOUSANDS (ESTIMATES)
MONTHMARAPRMAYJUNJULAUGSEPFANS
YOUR 2026 WAY4.86.17.28.410.75.84.447.3
MATCHDAY3.46.96.312.28.56.12.946.4
Fireworks on 6 Tuesdays, 4 Wednesdays, 3 Saturdays and 1 Friday.

Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.

Season board

  • Fireworks · 14
  • Bobblehead · 2
  • Giveaway · 19
  • Opening night · 1
  • Family day
MAR
APR
MAY
JUN
JUL
AUG
SEP

Wednesday, April 7 · Fireworks

Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.

+2,553

Family theme nights

Nights Albuquerque families will love

Films, shows and characters other clubs built theme nights on, where Albuquerque ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.

  1. film01

    Jurassic Park

    Top 1% of club towns

    4 clubs ran one in 2025–26

    Try it Sun, Mar 28

  2. film02

    The Sandlot

    Top 2% of club towns

    4 clubs ran one in 2025–26

    Try it Thu, Apr 8

  3. TV show03

    Harry Potter

    Top 15% of club towns

    37 clubs ran one in 2025–26

    Try it Sun, Apr 11

  4. brand04

    Star Wars

    Top 28% of club towns

    63 clubs ran one in 2025–26

    Try it Thu, Apr 22

  5. film05

    Scooby-Doo

    Top 31% of club towns

    5 clubs ran one in 2025–26

    Try it Sun, Apr 25

  6. film06

    Superman

    Top 33% of club towns

    6 clubs ran one in 2025–26

    Try it Thu, May 6

Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.

Sponsor board

Your hand of sponsors

Brands are cards. Rarity is how much more Albuquerque likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.

SCOUTING LIST · ASSISTANT

  1. 1Sadia Foods? No, I'll stick to the list. Here are the brands:
  2. 2Blake's Lotaburger
  3. 3Sadie's of Albuquerque
  4. 4Frontier Restaurant
  5. 5Route 66 Diner
  6. 6Garcia's Kitchen
  7. 7Dion's Pizza
  8. 8Flying Star Cafe
  9. 9La Montañita Co-op
  10. 10Smith's Food and Drug

130 more on the full list.

  • Local favorite13×

    Recreational Equipment Inc

    fashion

    CITY TASTE#4
    ISOTOPES FANSnot ranked
    LOCAL PULL13×
  • Local favorite12×

    Patagonia

    fashion

    CITY TASTE#5
    ISOTOPES FANSnot ranked
    LOCAL PULL12×
  • Local favorite23×

    Southwest Airlines

    travel

    CITY TASTE#8
    ISOTOPES FANSnot ranked
    LOCAL PULL23×
  • Hometown legend27×

    B. Yellowtail

    fashion

    CITY TASTE#11
    ISOTOPES FANSnot ranked
    LOCAL PULL27×
  • Local favorite19×

    The North Face

    fashion

    CITY TASTE#16
    ISOTOPES FANSnot ranked
    LOCAL PULL19×
  • Local favorite14×

    Backcountry

    retail

    CITY TASTE#21
    ISOTOPES FANSnot ranked
    LOCAL PULL14×

Food partners

Around Isotopes Park

Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.

  1. 1

    Ihatov Bread and CoffeeBakery & dessert

    2.2 km$★ 4.7(505) 539-5445

    MTWTFSS
  2. 2

    ShogunRestaurant

    2.2 km$★ 4.4(505) 265-9166

    MTWTFSS
  3. 3

    Tia B's La WaffleriaCoffee

    2.4 km$$★ 4.4(505) 492-2007

    MTWTFSS
  4. 4

    La Posada Dining HallCoffee

    2 km$★ 3.9(505) 277-4267

    MTWTFSS
  5. 5

    Zendo CoffeeCoffee

    2.3 km$★ 4.7(505) 926-1636

    MTWTFSS
  6. 6

    LimonataCoffee

    2 km$★ 4.6(505) 266-0607

    MTWTFSS
  7. 7

    The Burque BakehouseBakery & dessert

    1.8 km$★ 4.8(505) 234-6294

    MTWTFSS
  8. 8

    frenchishRestaurant

    2.4 km$$$★ 4.5(505) 433-5911

    MTWTFSS
  9. 9

    Barelas Coffee HouseRestaurant

    2.4 km$★ 4.6(505) 843-7577

    MTWTFSS
  10. 10

    ScaloRestaurant

    2.3 km$$★ 4.2(505) 522-3800

    MTWTFSS
  11. 11

    Empire Board Game LibraryCoffee

    2.3 km$★ 4.8(505) 232-4263

    MTWTFSS
  12. 12

    FrontierBurgers

    1.5 km$★ 4.5(505) 266-0550

    MTWTFSS

Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.

How sure is this?

+21.7%

Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.

+41%

The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.

+29

More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.

All the evidence and its limits