2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
12,542
YOUR WAY
7,765
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 2.3 | 2.2 | 1.6 | 0.9 | 0.2 | 0.6 | 7.8 |
| MATCHDAY | 4.4 | 4.7 | 2.4 | 0.3 | 0.0 | 0.8 | 12.5 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 12
- Bobblehead · 1
- Giveaway · 9
- Opening night · 1
- Family day
Tuesday, May 4 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights San Bernardino families will love
Films, shows and characters other clubs built theme nights on, where San Bernardino ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
Peanuts
Top 2% of club towns
14 clubs ran one in 2025–26
Try it Sun, Apr 4
- brand02
Star Wars
Top 3% of club towns
63 clubs ran one in 2025–26
Try it Sun, Apr 18
- TV show03
PAW Patrol
Top 3% of club towns
10 clubs ran one in 2025–26
Try it Sun, May 2
- brand04
Pokémon GO
Top 3% of club towns
4 clubs ran one in 2025–26
Try it Sun, May 9
- TV show05
Bluey
Top 5% of club towns
25 clubs ran one in 2025–26
Try it Sun, May 23
- brand06
Hello Kitty
Top 5% of club towns
8 clubs ran one in 2025–26
Try it Sun, Jun 13
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more San Bernardino likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Stater Bros.
- 2Vons
- 3Hemet Valley Medical Center
- 4Ontario Mills
- 5Dr Pepper Bottling of Southern California
- 6Coca-Cola Southwest Beverages
- 7Pepsi Beverages Company
- 8Tri-City Corporate Centre
- 9Bob's Big Boy
- 10In-N-Out BurgerBOTH
136 more on the full list.
- Hometown legend38×
Visit California
travel
CITY TASTE#866ERS FANSnot rankedLOCAL PULL38× - Local favorite8×
Recreational Equipment Inc
fashion
CITY TASTE#766ERS FANSnot rankedLOCAL PULL8× - Hometown legend27×
Porto's Bakery & Café
dining
CITY TASTE#1166ERS FANSnot rankedLOCAL PULL27× - Hometown legend25×
In-N-Out Burger
dining
CITY TASTE#1266ERS FANSnot rankedON BOTH LISTSLOCAL PULL25× - Local favorite13×
Flavorgod Seasonings
food and beverage
CITY TASTE#1566ERS FANSnot rankedLOCAL PULL13× - Local favorite14×
GoPro
electronics
CITY TASTE#2166ERS FANSnot rankedLOCAL PULL14×
Food partners
Around San Manuel Stadium
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.