2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
12,178
YOUR WAY
7,734
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 2.0 | 0.8 | 2.3 | 1.6 | 0.7 | 0.3 | 7.7 |
| MATCHDAY | 4.3 | 1.8 | 1.6 | 2.1 | 1.6 | 0.8 | 12.2 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 14
- Bobblehead · 1
- Opening night · 1
- Family day
Wednesday, April 7 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Montgomery families will love
Films, shows and characters other clubs built theme nights on, where Montgomery ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
The Sandlot
Top 1% of club towns
4 clubs ran one in 2025–26
Try it Sun, Apr 11
- game02
Backyard Baseball
Top 37% of club towns
10 clubs ran one in 2025–26
Try it Sun, Apr 25
- TV show03
SpongeBob SquarePants
Top 52% of club towns
7 clubs ran one in 2025–26
Try it Sun, May 9
- TV show04
Peppa Pig
Top 53% of club towns
3 clubs ran one in 2025–26
Try it Sun, May 23
- TV show05
PAW Patrol
Top 55% of club towns
10 clubs ran one in 2025–26
Try it Sun, Jun 13
- TV show06
Bluey
Top 63% of club towns
25 clubs ran one in 2025–26
Try it Sun, Jun 27
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Montgomery likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Milo's Tea
- 2Jack's Family Restaurants
- 3Dreamland Bar-B-Que
- 4Hank Williams Museum
- 5Golden Flake
- 6Conecuh Sausage
- 7Zest Candy
- 8Royal Cup Coffee
- 9Community Grocery
- 10Winn-Dixie
137 more on the full list.
- Local favorite8×
Chicken Salad Chick
dining
CITY TASTE#36BISCUITS FANS#23LOCAL PULL8× - Local favorite15×
Marley Lilly
fashion
CITY TASTE#20BISCUITS FANS#62LOCAL PULL15× - Local favorite9×
Lilly Pulitzer
fashion
CITY TASTE#16BISCUITS FANS#102LOCAL PULL9× - Local favorite23×
Billy Reid
fashion
CITY TASTE#13BISCUITS FANS#132LOCAL PULL23× - Local favorite13×
Kendra Scott
fashion
CITY TASTE#24BISCUITS FANS#85LOCAL PULL13× - Local favorite20×
Red Dress
retail
CITY TASTE#12BISCUITS FANS#220LOCAL PULL20×
Food partners
Around DABOS Park
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.