2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
31,904
YOUR WAY
19,632
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 2.7 | 3.3 | 3.3 | 4.6 | 3.7 | 2.0 | 19.6 |
| MATCHDAY | 3.8 | 4.2 | 7.4 | 4.7 | 9.9 | 2.0 | 31.9 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 16
- Bobblehead · 5
- Giveaway · 4
- Theme night · 27
- Opening night · 1
- Family day
Thursday, June 3 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Manchester families will love
Films, shows and characters other clubs built theme nights on, where Manchester ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
Scooby-Doo
Top 3% of club towns
5 clubs ran one in 2025–26
Try it Sun, Apr 11
- film02
Barbie
Top 9% of club towns
7 clubs ran one in 2025–26
Try it Sun, Apr 25
- film03
Toy Story
Top 10% of club towns
12 clubs ran one in 2025–26, yours included
Try it Sun, May 9
- music04
Taylor Swift
Top 10% of club towns
3 clubs ran one in 2025–26
Try it Sun, May 23
- film05
The Sandlot
Top 11% of club towns
4 clubs ran one in 2025–26
Try it Sun, Jun 20
- brand06
Sesame Street
Top 19% of club towns
8 clubs ran one in 2025–26
Try it Sun, Jul 4
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Manchester likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Hannaford
- 2Market Basket
- 3Shaw's
- 4Stonyfield FarmBOTH
- 5Garrison's
- 6Dunkin'
- 7Tim Hortons
- 8Honey Dew Donuts
- 9Gove's Ice Cream
- 10Wilsons Ice Cream
95 more on the full list.
- Hometown legend38×
TB12
fashion
CITY TASTE#8FISHER CATS FANSnot rankedLOCAL PULL38× - Hometown legend30×
Dunkin' Donuts
food and beverage
CITY TASTE#10FISHER CATS FANSnot rankedON BOTH LISTSLOCAL PULL30× - Hometown legend27×
L.L.Bean
fashion
CITY TASTE#11FISHER CATS FANSnot rankedLOCAL PULL27× - Local favorite10×
Ben & Jerry's
food and beverage
CITY TASTE#14FISHER CATS FANSnot rankedLOCAL PULL10× - Local favorite12×
Stonyfield Farm
food and beverage
CITY TASTE#25FISHER CATS FANSnot rankedON BOTH LISTSLOCAL PULL12× - Local favorite7×
Alex and Ani
fashion
CITY TASTE#31FISHER CATS FANSnot rankedLOCAL PULL7×
Food partners
Around Delta Dental Stadium
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.