MATCHDAY
II
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Indianapolis Indians

Triple-AVictory FieldIndianapolis, Indiana
QLOO KNOWS YOUR FANS

2027 promotion plan

Same nights, better dates

ADDED FANS, 2027

64,654

YOUR WAY

53,375

ADDED FANS BY MONTH, THOUSANDS (ESTIMATES)
MONTHAPRMAYJUNJULAUGSEPFANS
YOUR 2026 WAY9.410.48.010.57.77.453.4
MATCHDAY12.813.911.010.58.58.064.7
+11,279 fans · 1.2×Fireworks on 12 Thursdays, 1 Monday and 1 Saturday.

Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.

Season board

  • Fireworks · 14
  • Bobblehead · 6
  • Giveaway · 23
  • Opening night · 1
  • Family day
APR
MAY
JUN
JUL
AUG
SEP

Thursday, April 8 · Fireworks

Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.

+2,918

Family theme nights

Nights Indianapolis families will love

Films, shows and characters other clubs built theme nights on, where Indianapolis ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.

  1. TV show01

    PAW Patrol

    Top 20% of club towns

    10 clubs ran one in 2025–26

    Try it Sun, Apr 11

  2. music02

    Taylor Swift

    Top 21% of club towns

    3 clubs ran one in 2025–26

    Try it Sun, Apr 25

  3. TV show03

    SpongeBob SquarePants

    Top 23% of club towns

    7 clubs ran one in 2025–26

    Try it Sun, May 9

  4. film04

    Scooby-Doo

    Top 28% of club towns

    5 clubs ran one in 2025–26

    Try it Sun, May 23

  5. film05

    Superman

    Top 32% of club towns

    6 clubs ran one in 2025–26

    Try it Sun, Jun 6

  6. brand06

    Crayola

    Top 37% of club towns

    3 clubs ran one in 2025–26

    Try it Sun, Jun 13

Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.

Sponsor board

Your hand of sponsors

Brands are cards. Rarity is how much more Indianapolis likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.

SCOUTING LIST · ASSISTANT

  1. 1KrogerBOTH
  2. 2Marsh Supermarkets
  3. 3Meijer
  4. 4Kroger Indiana
  5. 5Steak n Shake
  6. 6Shapiro's Delicatessen
  7. 7St. Elmo Steak House
  8. 8Sahm's Restaurant
  9. 9Smokehouse Restaurant
  10. 10Cafe Patachou

113 more on the full list.

  • Local favorite8×

    Kroger

    retail

    CITY TASTE#40
    INDIANS FANS#264
    LOCAL PULL8×
    ON BOTH LISTS
  • Local favorite6×

    Punchbowlsocial

    dining

    CITY TASTE#52
    INDIANS FANS#135
    LOCAL PULL6×
  • Local favorite7×

    Cooper's Hawk Winery & Restaurants

    dining

    CITY TASTE#46
    INDIANS FANS#284
    LOCAL PULL7×
  • Local favorite6×

    Vicidolls

    fashion

    CITY TASTE#19
    INDIANS FANSnot ranked
    LOCAL PULL6×
  • Local favorite7×

    IKEA

    retail

    CITY TASTE#26
    INDIANS FANSnot ranked
    LOCAL PULL7×
  • Crowd pleaser4×

    West Elm

    retail

    CITY TASTE#15
    INDIANS FANSnot ranked
    LOCAL PULL4×

Food partners

Around Victory Field

Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.

  1. 1

    The Eagle's NestRestaurant

    0.6 km$$$★ 4.4(317) 616-6170

    MTWTFSS
  2. 2

    The Indiana Roof BallroomRestaurant

    0.7 km★ 4.8(317) 236-1870

    MTWTFSS
  3. 3

    The Crane Bay Event CenterRestaurant

    0.8 km★ 4.7(317) 423-2999

    MTWTFSS
  4. 4

    The Indianapolis PropylaeumRestaurant

    2.6 km★ 4.4(317) 638-7881

    MTWTFSS
  5. 5

    Irsay Family YMCA at CityWayCoffee

    1.3 km★ 4.4(317) 955-9622

    MTWTFSS
  6. 6

    The Garage Food HallRestaurant

    2.6 km$★ 4.6

    MTWTFSS
  7. 7

    Union 50Restaurant

    2 km$$$★ 4.6(317) 610-0234

    MTWTFSS
  8. 8

    The AMP at 16 TechRestaurant

    2.5 km★ 4.6

    MTWTFSS
  9. 9

    Amberson Coffee & GrocerCoffee

    2 km$★ 4.7(866) 246-6453

    MTWTFSS
  10. 10

    VidaRestaurant

    1.9 km$$$$★ 4.8(317) 420-2323

    MTWTFSS
  11. 11

    Tony's of IndianapolisRestaurant

    0.7 km$$$$★ 4.6(317) 638-8669

    MTWTFSS
  12. 12

    Bottleworks DistrictRestaurant

    2.6 km★ 4.7(317) 548-2001

    MTWTFSS

Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.

How sure is this?

+21.7%

Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.

+41%

The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.

+29

More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.

All the evidence and its limits