2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
21,074
YOUR WAY
16,060
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 4.0 | 2.3 | 3.5 | 2.3 | 2.2 | 1.8 | 16.1 |
| MATCHDAY | 4.8 | 4.0 | 4.9 | 1.2 | 3.7 | 2.5 | 21.1 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 19
- Giveaway · 7
- Theme night · 14
- Opening night · 1
- Family day
Wednesday, April 7 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Kannapolis families will love
Films, shows and characters other clubs built theme nights on, where Kannapolis ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
Peanuts
Top 23% of club towns
14 clubs ran one in 2025–26
Try it Sun, Apr 11
- TV show02
PAW Patrol
Top 23% of club towns
10 clubs ran one in 2025–26
Try it Sun, Apr 25
- brand03
WWE
Top 32% of club towns
6 clubs ran one in 2025–26
Try it Sun, May 9
- TV show04
Peppa Pig
Top 34% of club towns
3 clubs ran one in 2025–26
Try it Sun, May 23
- game05
Backyard Baseball
Top 35% of club towns
10 clubs ran one in 2025–26
Try it Sun, Jun 13
- brand06
Marvel
Top 40% of club towns
12 clubs ran one in 2025–26
Try it Sun, Jun 27
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Kannapolis likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Harris Teeter
- 2Food LionBOTH
- 3Ingles Markets
- 4Lowes Foods
- 5Bi-Lo
- 6Cook Out
- 7Bojangles
- 8BiscuitvilleBOTH
- 9Hardee's
- 10Chick-fil-ABOTH
112 more on the full list.
- Hometown legend151×
Girl Tribe
fashion
CITY TASTE#2CANNON BALLERS FANSnot rankedLOCAL PULL151× - Local favorite23×
Marley Lilly
fashion
CITY TASTE#13CANNON BALLERS FANSnot rankedLOCAL PULL23× - Local favorite20×
Chick-fil-A
dining
CITY TASTE#15CANNON BALLERS FANSnot rankedON BOTH LISTSLOCAL PULL20× - Local favorite8×
Hobby Lobby
retail
CITY TASTE#18CANNON BALLERS FANSnot rankedON BOTH LISTSLOCAL PULL8× - Local favorite15×
Krispy Kreme
dining
CITY TASTE#20CANNON BALLERS FANSnot rankedON BOTH LISTSLOCAL PULL15× - Local favorite10×
Red Dress
retail
CITY TASTE#24CANNON BALLERS FANSnot rankedLOCAL PULL10×
Food partners
Around Atrium Health Ballpark
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
- 1
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- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.