2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
6,773
YOUR WAY
3,885
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 1.3 | 0.4 | 0.5 | 0.9 | 0.5 | 0.2 | 3.9 |
| MATCHDAY | 2.8 | 0.1 | 0.1 | 2.2 | 0.8 | 0.8 | 6.8 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 6
- Giveaway · 2
- Theme night · 18
- Opening night · 1
- Family day
Thursday, April 8 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Fort Myers families will love
Films, shows and characters other clubs built theme nights on, where Fort Myers ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- TV show01
Peppa Pig
Top 11% of club towns
3 clubs ran one in 2025–26
Try it Sun, Apr 11
- film02
Peanuts
Top 18% of club towns
14 clubs ran one in 2025–26
Try it Sun, Apr 25
- TV show03
Bluey
Top 24% of club towns
25 clubs ran one in 2025–26
Try it Sun, Jul 4
- TV show04
SpongeBob SquarePants
Top 25% of club towns
7 clubs ran one in 2025–26
Try it Sun, Jul 25
- film05
The Sandlot
Top 26% of club towns
4 clubs ran one in 2025–26
Try it Sun, Aug 8
- music06
Taylor Swift
Top 32% of club towns
3 clubs ran one in 2025–26
Try it Sun, Aug 22
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Fort Myers likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Naples Ice Cream Co.
- 2Cafe Europa
- 3Shells Seafood Restaurants
- 4Coconut Point Mall
- 5Bubba's Seafood
- 6Pinchers Crab Shack
- 7Dunkin' Fort Myers
- 8Publix Super Markets
- 9Edison Ford Winter Estates
- 10Harbour Town Smokehouse
136 more on the full list.
- Hometown legend100×
Fashion Nova
fashion
CITY TASTE#3MIGHTY MUSSELS FANSnot rankedLOCAL PULL100× - Local favorite15×
Lulus
fashion
CITY TASTE#4MIGHTY MUSSELS FANSnot rankedLOCAL PULL15× - Local favorite21×
Lilly Pulitzer
fashion
CITY TASTE#7MIGHTY MUSSELS FANSnot rankedLOCAL PULL21× - Local favorite7×
HomeGoods
retail
CITY TASTE#6MIGHTY MUSSELS FANSnot rankedLOCAL PULL7× - Local favorite15×
Pura Vida Bracelets
fashion
CITY TASTE#13MIGHTY MUSSELS FANSnot rankedLOCAL PULL15× - Local favorite18×
Costa Del Mar Sunglasses
fashion
CITY TASTE#17MIGHTY MUSSELS FANSnot rankedLOCAL PULL18×
Food partners
Around Lee Health Sports Complex
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.