MATCHDAY
MH
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Toledo Mud Hens

Triple-AFifth Third FieldToledo, Ohio
QLOO CITY TASTE

2027 promotion plan

Same nights, better dates

ADDED FANS, 2027

52,089

YOUR WAY

40,312

ADDED FANS BY MONTH, THOUSANDS (ESTIMATES)
MONTHMARAPRMAYJUNJULAUGSEPFANS
YOUR 2026 WAY4.33.98.15.75.58.24.740.3
MATCHDAY3.62.311.58.19.413.43.852.1
+11,777 fans · 1.3×Fireworks on 7 Tuesdays and 2 Thursdays.

Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.

Season board

  • Fireworks · 9
  • Bobblehead · 6
  • Giveaway · 15
  • Theme night · 25
  • Opening night · 1
  • Family day
MAR
APR
MAY
JUN
JUL
AUG
SEP

Tuesday, August 10 · Fireworks

Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.

+2,818

Family theme nights

Nights Toledo families will love

Films, shows and characters other clubs built theme nights on, where Toledo ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.

  1. film01

    The Sandlot

    Top 4% of club towns

    4 clubs ran one in 2025–26

    Try it Sun, Mar 28

  2. film02

    Toy Story

    Top 10% of club towns

    12 clubs ran one in 2025–26

    Try it Thu, Apr 8

  3. game03

    Backyard Baseball

    Top 20% of club towns

    10 clubs ran one in 2025–26, yours included

    Try it Sat, Apr 10

  4. film04

    Scooby-Doo

    Top 24% of club towns

    5 clubs ran one in 2025–26

    Try it Thu, Apr 22

  5. TV show05

    Harry Potter

    Top 32% of club towns

    37 clubs ran one in 2025–26, yours included

    Try it Sat, Apr 24

  6. TV show06

    SpongeBob SquarePants

    Top 34% of club towns

    7 clubs ran one in 2025–26

    Try it Wed, May 5

Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.

Sponsor board

Your hand of sponsors

Brands are cards. Rarity is how much more Toledo likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.

SCOUTING LIST · ASSISTANT

  1. 1Most likely first:
  2. 2KrogerBOTH
  3. 3Meijer
  4. 4Fifth Third Bank
  5. 5Huntington Bank
  6. 6Owens Corning
  7. 7Kuhlman Corporation
  8. 8Toledo Edison
  9. 9Lucas County Credit Union
  10. 10Andersons Inc.

99 more on the full list.

  • Hometown legend50×

    Sister Pie

    dining

    CITY TASTE#6
    MUD HENS FANSnot ranked
    LOCAL PULL50×
  • Hometown legend38×

    Homage

    fashion

    CITY TASTE#8
    MUD HENS FANSnot ranked
    LOCAL PULL38×
  • Hometown legend25×

    Shinola Detroit

    fashion

    CITY TASTE#12
    MUD HENS FANSnot ranked
    LOCAL PULL25×
  • Local favorite23×

    CLEveland Clothing Co.

    fashion

    CITY TASTE#13
    MUD HENS FANSnot ranked
    LOCAL PULL23×
  • Local favorite22×

    Fox In The Snow

    dining

    CITY TASTE#14
    MUD HENS FANSnot ranked
    LOCAL PULL22×
  • Local favorite16×

    Kroger (large regional grocer with Toledo-area stores)

    retail

    CITY TASTE#19
    MUD HENS FANSnot ranked
    LOCAL PULL16×
    ON BOTH LISTS

Food partners

Around Fifth Third Field

Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.

  1. 1

    Toledo Museum of ArtRestaurant

    2.1 km★ 4.8(419) 255-8000

    MTWTFSS
  2. 2

    Real Seafood Company - Toledo,OHRestaurant

    0.7 km$$$★ 4.5(419) 697-5427

    MTWTFSS
  3. 3

    Spaghetti WarehouseDeli

    0.2 km$★ 4.1(419) 255-5038

    MTWTFSS
  4. 4

    San Marcos RestaurantRestaurant

    0.7 km$★ 4.3(419) 244-2373

    MTWTFSS
  5. 5

    Rustbelt CoffeeCoffee

    0.5 km$★ 4.6(419) 819-5988

    MTWTFSS
  6. 6

    Poco LocoRestaurant

    1.4 km$★ 4.5(419) 214-1655

    MTWTFSS
  7. 7

    Black Kite CoffeeCoffee

    3 km$★ 4.5(419) 720-5820

    MTWTFSS
  8. 8

    Zia'sRestaurant

    0.8 km$★ 4.2(419) 697-7138

    MTWTFSS
  9. 9

    Kengo Sushi & YakitoriRestaurant

    0.1 km$$$★ 4.8(419) 214-0574

    MTWTFSS
  10. 10
  11. 11

    Home Slice PizzaBakery & dessert

    0.1 km$★ 4.5(419) 724-7437

    MTWTFSS
  12. 12

    McDonald'sCoffee

    1.2 km$★ 2.9(419) 691-8862

    MTWTFSS

Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.

How sure is this?

+21.7%

Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.

+41%

The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.

+29

More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.

All the evidence and its limits