2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
27,706
YOUR WAY
14,397
| MONTH | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 4.7 | 1.0 | 5.5 | 1.5 | 1.8 | 0.0 | 14.4 |
| MATCHDAY | 5.7 | 3.9 | 6.2 | 6.1 | 3.2 | 2.6 | 27.7 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 11
- Bobblehead · 4
- Giveaway · 1
- Opening night · 1
- Family day
Wednesday, July 7 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Portland families will love
Films, shows and characters other clubs built theme nights on, where Portland ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
Toy Story
Top 7% of club towns
12 clubs ran one in 2025–26
Try it Sun, Apr 4
- film02
The Sandlot
Top 11% of club towns
4 clubs ran one in 2025–26
Try it Sun, Apr 18
- film03
Superman
Top 23% of club towns
6 clubs ran one in 2025–26
Try it Sun, May 2
- film04
Jurassic Park
Top 26% of club towns
4 clubs ran one in 2025–26
Try it Sun, May 9
- music05
Taylor Swift
Top 29% of club towns
3 clubs ran one in 2025–26
Try it Sun, May 30
- brand06
Sesame Street
Top 33% of club towns
8 clubs ran one in 2025–26
Try it Sun, Jun 13
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Portland likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1Hannaford
- 2Shaw's
- 3Hannaford Supermarkets
- 4Moxie
- 5Maine Root
- 6Stonewall Kitchen
- 7Harbor Fish Market
- 8Gorham Savings Bank
- 9Camden National Bank
- 10Bangor Savings Bank
109 more on the full list.
- Hometown legend151×
L.L.Bean
fashion
CITY TASTE#2SEA DOGS FANS#119ON BOTH LISTSLOCAL PULL151× - Crowd pleaser4×
TB12
fashion
CITY TASTE#83SEA DOGS FANS#13LOCAL PULL4× - Local favorite7×
Patagonia
fashion
CITY TASTE#9SEA DOGS FANSnot rankedLOCAL PULL7× - Local favorite23×
Luke's Lobster
dining
CITY TASTE#13SEA DOGS FANSnot rankedLOCAL PULL23× - Local favorite5×
Jasper Hill Farm
food and beverage
CITY TASTE#57SEA DOGS FANS#103LOCAL PULL5× - Crowd pleaser2×
Recreational Equipment Inc
fashion
CITY TASTE#22SEA DOGS FANS#286LOCAL PULL2×
Food partners
Around Delta Dental Park
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
- 11
- 12
Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.