2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
39,970
YOUR WAY
43,588
| MONTH | MAR | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 1.4 | 6.4 | 7.1 | 8.3 | 5.0 | 7.6 | 7.7 | 43.6 |
| MATCHDAY | 1.4 | 6.3 | 6.6 | 6.8 | 4.5 | 7.7 | 6.7 | 40.0 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 13
- Giveaway · 25
- Theme night · 17
- Opening night · 1
- Family day
Thursday, August 12 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Syracuse families will love
Films, shows and characters other clubs built theme nights on, where Syracuse ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- film01
Toy Story
Top 1% of club towns
12 clubs ran one in 2025–26
Try it Sun, May 2
- TV show02
Harry Potter
Top 7% of club towns
37 clubs ran one in 2025–26
Try it Sun, Jun 13
- film03
The Sandlot
Top 15% of club towns
4 clubs ran one in 2025–26
Try it Sun, Jun 27
- game04
Backyard Baseball
Top 20% of club towns
10 clubs ran one in 2025–26
Try it Sun, Aug 1
- music05
Taylor Swift
Top 46% of club towns
3 clubs ran one in 2025–26
Try it Sun, Aug 15
- brand06
Sesame Street
Top 48% of club towns
8 clubs ran one in 2025–26
Try it Sun, Aug 29
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Syracuse likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1WegmansBOTH
- 2Tops Markets
- 3P&C Foods
- 4Byrne Dairy
- 5Stewart's Shops
- 6Sunoco
- 7Hess Express
- 8Crosby's Markets
- 9Price Chopper
- 10Hannaford
137 more on the full list.
- Hometown legend50×
Wegmans
retail
CITY TASTE#6METS FANS#85ON BOTH LISTSLOCAL PULL50× - Crowd pleaser4×
Otesaga Resort Hotel
travel
CITY TASTE#81METS FANS#32LOCAL PULL4× - Local favorite8×
L.L.Bean
fashion
CITY TASTE#37METS FANS#236LOCAL PULL8× - Local favorite10×
Ben & Jerry's
food and beverage
CITY TASTE#14METS FANSnot rankedLOCAL PULL10× - Crowd pleaser3×
Peloton
fashion
CITY TASTE#19METS FANS#265LOCAL PULL3× - Local favorite9×
Something Navy
fashion
CITY TASTE#34METS FANSnot rankedLOCAL PULL9×
Food partners
Around NBT Bank Stadium
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.