2027 promotion plan
Same nights, better dates
ADDED FANS, 2027
41,240
YOUR WAY
32,206
| MONTH | MAR | APR | MAY | JUN | JUL | AUG | SEP | FANS |
|---|---|---|---|---|---|---|---|---|
| YOUR 2026 WAY | 4.0 | 4.6 | 8.6 | 2.7 | 6.6 | 2.7 | 2.9 | 32.2 |
| MATCHDAY | 4.4 | 8.3 | 8.0 | 3.4 | 9.3 | 4.6 | 3.2 | 41.2 |
Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.
Season board
- Fireworks · 13
- Bobblehead · 1
- Giveaway · 24
- Opening night · 1
- Family day
Thursday, September 9 · Fireworks
Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.
Family theme nights
Nights Jacksonville families will love
Films, shows and characters other clubs built theme nights on, where Jacksonville ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.
- TV show01
Bluey
Top 23% of club towns
25 clubs ran one in 2025–26
Try it Sun, Apr 4
- brand02
Crayola
Top 33% of club towns
3 clubs ran one in 2025–26
Try it Sun, Apr 18
- brand03
Pokémon GO
Top 34% of club towns
4 clubs ran one in 2025–26
Try it Sun, May 16
- music04
Taylor Swift
Top 34% of club towns
3 clubs ran one in 2025–26
Try it Sun, May 30
- brand05
Marvel
Top 43% of club towns
12 clubs ran one in 2025–26
Try it Sun, Jun 13
- brand06
Hello Kitty
Top 43% of club towns
8 clubs ran one in 2025–26
Try it Sun, Jul 4
Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.
Sponsor board
Your hand of sponsors
Brands are cards. Rarity is how much more Jacksonville likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.
SCOUTING LIST · ASSISTANT
- 1PublixBOTH
- 2Winn-Dixie
- 3Chicken Salad Chick
- 4Zaxby's
- 5Firehouse SubsBOTH
- 6Dunkin' Jacksonville franchisees
- 7Krispy KremeBOTH
- 8Chick-fil-ABOTH
- 9Dairy Queen
- 10Sonic Drive-In
133 more on the full list.
- Hometown legend75×
Publix
retail
CITY TASTE#4JUMBO SHRIMP FANSnot rankedON BOTH LISTSLOCAL PULL75× - Local favorite8×
HomeGoods
retail
CITY TASTE#5JUMBO SHRIMP FANSnot rankedLOCAL PULL8× - Local favorite25×
Lilly Pulitzer
fashion
CITY TASTE#6JUMBO SHRIMP FANSnot rankedLOCAL PULL25× - Hometown legend33×
Cooper's Hawk Winery & Restaurants
dining
CITY TASTE#9JUMBO SHRIMP FANSnot rankedLOCAL PULL33× - Local favorite20×
Tendedbar
electronics
CITY TASTE#15JUMBO SHRIMP FANSnot rankedLOCAL PULL20× - Local favorite18×
Firehouse Subs
dining
CITY TASTE#17JUMBO SHRIMP FANSnot rankedON BOTH LISTSLOCAL PULL18×
Food partners
Around Vystar Ballpark
Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.
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- 4
- 5
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Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.
How sure is this?
Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.
The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.
More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.