MATCHDAY
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West Michigan Whitecaps

High-ALMCU BallparkComstock Park, Michigan
QLOO CITY TASTE

2027 promotion plan

Same nights, better dates

ADDED FANS, 2027

34,512

YOUR WAY

28,334

ADDED FANS BY MONTH, THOUSANDS (ESTIMATES)
MONTHAPRMAYJUNJULAUGSEPFANS
YOUR 2026 WAY3.66.16.74.56.31.228.3
MATCHDAY4.74.26.84.312.32.334.5
+6,178 fans · 1.2×Fireworks on 7 Thursdays, 3 Saturdays, 3 Tuesdays and 2 Fridays.

Yellow months: the Matchday plan wins. Both placements use the same nights; only the dates change.

Season board

  • Fireworks · 15
  • Bobblehead · 6
  • Opening night · 1
  • Family day
APR
MAY
JUN
JUL
AUG
SEP

Thursday, June 10 · Fireworks

Midweek fireworks lift minor league crowds about 41%: small crowds, big jump.

+2,378

Family theme nights

Nights Comstock Park families will love

Films, shows and characters other clubs built theme nights on, where Comstock Park ranks high among the 150 club towns in Qloo's taste data. Family-safe only: no drinking or gambling nights, nothing rated R.

  1. film01

    Scooby-Doo

    Top 6% of club towns

    5 clubs ran one in 2025–26

    Try it Sun, Apr 4

  2. film02

    The Sandlot

    Top 10% of club towns

    4 clubs ran one in 2025–26

    Try it Sun, Apr 18

  3. TV show03

    Harry Potter

    Top 11% of club towns

    37 clubs ran one in 2025–26

    Try it Sun, May 2

  4. film04

    Toy Story

    Top 18% of club towns

    12 clubs ran one in 2025–26

    Try it Sun, May 9

  5. TV show05

    Bluey

    Top 25% of club towns

    25 clubs ran one in 2025–26

    Try it Sun, May 30

  6. film06

    Barbie

    Top 30% of club towns

    7 clubs ran one in 2025–26

    Try it Sun, Jun 13

Dates are this plan's theme nights, family days first, or open family days when it has too few. Theme nights lift crowds here about 6.4% on average. The ranking is untested as a pick: on 354 theme nights in 2025–26, how an area leaned toward a subject didn't reliably predict which nights drew more (correlation +0.08, range -0.06 to 0.22). Read it as a list of ideas the town likes.

Sponsor board

Your hand of sponsors

Brands are cards. Rarity is how much more Comstock Park likes a brand than a typical club city does; the stats are its Qloo ranks. The scouting list is the local businesses an assistant can name. Together they found more of clubs' real 2025 sponsors than the assistant alone. No alcohol, gambling or tobacco.

SCOUTING LIST · ASSISTANT

  1. 1Schuler's Restaurant
  2. 2Rockin' Robin
  3. 3Harmony Diner
  4. 4Sweetwater Cafe
  5. 5Cottage Inn
  6. 6Papa Bones
  7. 7Brann's Steakhouse
  8. 8Bobarino's
  9. 9Charley's Crab
  10. 10Zoup!

128 more on the full list.

  • Local favorite11×

    Shinola Detroit

    fashion

    CITY TASTE#28
    WHITECAPS FANSnot ranked
    LOCAL PULL11×
  • Local favorite10×

    Shefit

    fashion

    CITY TASTE#30
    WHITECAPS FANSnot ranked
    LOCAL PULL10×
  • Local favorite10×

    Chaco

    fashion

    CITY TASTE#31
    WHITECAPS FANSnot ranked
    LOCAL PULL10×
  • Local favorite9×

    Sister Pie

    dining

    CITY TASTE#35
    WHITECAPS FANSnot ranked
    LOCAL PULL9×
  • Local favorite6×

    ALDI

    retail

    CITY TASTE#29
    WHITECAPS FANSnot ranked
    LOCAL PULL6×
  • Local favorite8×

    Merrell

    fashion

    CITY TASTE#40
    WHITECAPS FANSnot ranked
    LOCAL PULL8×

Food partners

Around LMCU Ballpark

Family restaurants, cafes and bakeries within 3 km, ranked by how much your fans like them. Use them for ticket-stub deals, food nights and small local sponsorships. Bars, pubs and breweries are left out.

  1. 1

    Walmart SupercenterBakery & dessert

    2.9 km$★ 3.7(616) 784-2047

    MTWTFSS
  2. 2

    Steak 'n ShakeBurgers

    2.9 km$★ 3.6(616) 785-7082

    MTWTFSS
  3. 3

    Amore Trattoria ItalianaPizza

    3 km$$$★ 4.6(616) 785-5344

    MTWTFSS
  4. 4

    Hibachi Grill & Supreme BuffetRestaurant

    3 km$★ 4(616) 785-8200

    MTWTFSS
  5. 5

    Taco BoyRestaurant

    2.7 km$★ 4.5(616) 363-7111

    MTWTFSS
  6. 6

    Culver’sBakery & dessert

    2.4 km$★ 4.5(616) 784-3400

    MTWTFSS
  7. 7

    IHOPRestaurant

    2.6 km$★ 3.6(616) 784-3233

    MTWTFSS
  8. 8

    Sonic Drive-InBakery & dessert

    2.6 km$★ 3.4(616) 647-9466

    MTWTFSS
  9. 9

    Real Food CafeBurgers

    2.7 km$★ 4.5(616) 361-1808

    MTWTFSS
  10. 10
  11. 11

    El Burrito LocoRestaurant

    2.4 km$$★ 4.2(616) 785-4102

    MTWTFSS
  12. 12

    McDonald'sCoffee

    2.6 km$★ 3.5(616) 785-8449

    MTWTFSS

Green days: open from 17:30 to 22:00, through a night game. Hours come from Qloo and can be out of date.

How sure is this?

+21.7%

Crowd lift on fireworks nights in the minors, 2025–26. 95% range 17.7 to 25.8.

+41%

The same lift Monday to Thursday, when crowds are small. That is why midweek dates win.

+29

More real 2025 sponsors found by the two-list board than by the assistant alone. Range +12 to +48.

All the evidence and its limits